Understand your listing statistics
What the views and clicks on your business or tool statistics page count, and what they leave out.
Updated 2 October 2026
Every business and tool listing has a statistics page: in Dashboard → Businesses or Dashboard → Tools, choose Stats next to the listing.
What is counted
- Listing views: people who opened your listing.
- Website clicks: visits to your website from the listing.
- Email clicks (businesses): people who clicked your email address.
- Profile link clicks (businesses): clicks on your social and profile links.
Numbers are shown for the last 30 days, compared with the 30 days before.
How counting works
To keep the numbers honest:
- Each visitor is counted once a day for each kind of event, however many times they reload.
- Search engine crawlers and other bots are not counted.
- You, your team and SEOgenz staff are not counted, so checking your own listing does not inflate it.
To recognise a returning visitor without storing who they are, we use a one-way code made from the visitor's IP address, browser and the date. It is deleted after two days; only daily totals are kept. See the privacy policy for details.